Comparison pages that rank, convert and reconcile
Top 10 lists, versus pages and partner tables are their own discipline: hundreds of pages, shifting offers, subID tracking and compliance rules. SuperFunnel gives publishers and affiliates a partner CMS, auto-ranking and per-intent variants so the list is always right and always attributable.
Built for finance, insurance, telco, SaaS and iGaming comparison publishers.
Measured results from the Compare Finance Today case study
Runs across:
+ your CRM and analytics stack
Comparison funnels break in their own way
A comparison business is not one landing page, it is an inventory. Hundreds of ranking pages across geos and verticals, partner offers that change weekly, subIDs that have to reconcile, and disclaimers that must be right on every single page.
- Offer changes mean editing the same table across dozens of pages by hand.
- Rankings are set once and rarely reflect which partner is actually converting today.
- subID tracking and postbacks live in spreadsheets, so attribution is always a guess.
- One compliance wording change turns into a week of manual edits.
Everything a comparison publisher actually needs
Not a page builder with a table block bolted on. Purpose-built for managing partner inventory at scale.
Partner CMS
Manage every partner, offer, rate and logo in one place. Update an offer once and it changes on every page that references it.
Auto-ranking by performance
Order partners by EPC, conversion rate or your own weighting, and let rankings adjust as performance moves. Manual drag-and-drop stays available.
Per-intent variants
“Best for students” and “best for freelancers” should not be the same list. Generate and route intent-specific variants automatically.
subID and postback tracking
Generate subIDs per page, placement and variant, then reconcile partner postbacks so you know which page earned which payout.
Global compliance blocks
Disclaimers, affiliate disclosures and regulatory wording live as global components. Change them once and every page stays compliant.
Speed at inventory scale
Hundreds of pages that still load fast. Core Web Vitals matter more here than anywhere, because organic rankings pay the bills.
Inventory in, attributable pages out
Load your partner inventory
Import partners, offers, rates, logos and tracking links into the CMS. Compliance wording becomes a global block from day one.
Generate intent variants
Spin up Top 10, versus and best-for pages per query intent, geo and audience, all reading from the same partner data.
Track and reconcile
subIDs are generated per page and variant, postbacks reconcile automatically, and rankings adapt to what is genuinely earning.
Compare Finance Today
A finance comparison publisher replaced static Top 10 lists with intent-matched dynamic variants. Conversion rate rose 34%, cost per account opened fell 17%, and bounce rate dropped 30%.
Read the full case study
Connected to your networks and analytics
Push subIDs out, pull postbacks and partner data back in, and keep ad platforms, analytics and your own systems in sync through webhooks and APIs.
Make every comparison page earn its place
Stop maintaining hundreds of static lists by hand. Let the inventory drive the pages, and let performance drive the ranking.
A team of AI agents that builds, personalizes and optimizes every funnel behind your paid traffic.
support@superfunnel.ai